Startup Validation

Core Lean Startup loop

Working through the core Lean Startup loop from first iteration to fit

Add all 3 methods to your playlist and start working through the sequence.

Build-Measure-Learn

Build-Measure-Learn is the core feedback loop of the Lean Startup methodology, developed by Eric Ries - a disciplined cycle where teams build the smallest possible testable version of an idea, measure real customer response with actual data, and learn whether their assumptions were correct before deciding to persist, pivot, or stop.

Pivot or Persevere

The Pivot or Persevere meeting is a structured decision-making ritual from Lean Startup methodology that uses validated learning data - not gut instinct or sunk cost reasoning - to answer the most consequential question any startup faces: should we fundamentally change direction, or stay the course with greater conviction?

Core Lean Startup loop

Build-Measure-Learn

Pivot or Persevere

Product/Market Fit