Innovation Methods
Browse our curated collection of proven innovation methods to solve your business challenges.
1000 True Fans
A creator-economy strategy — originated by Kevin Kelly in 2008 — that argues you only need roughly 1,000 deeply committed fans, each spending about $100 per year, to build a sustainable independent living.
A/B Testing
Run controlled experiments comparing two versions of something to find out which one actually performs better - with data, not opinions.
Accelerator Program
Transform promising early-stage ventures into investment-ready companies through an intensive, time-bound program combining seed funding, expert mentorship, structured curriculum, and a powerful network culminating in a high-stakes Demo Day.
Acceptance Criteria
The specific, testable conditions that define when a user story is complete - eliminating the "I thought you meant..." conversations that derail sprint reviews.
Brainstorming
A creative group ideation technique designed to generate a large quantity of diverse solutions to well-defined challenges.
Brand Brief
A Brand Brief is a concise strategic document that defines a brand's core purpose, personality, target audience, positioning, key messages, and visual direction - serving as the north star for every brand and marketing decision, ensuring that agencies, teams, and partners produce work that is coherent, consistent, and aligned with the brand's long-term intent.
Build-Measure-Learn
Build-Measure-Learn is the core feedback loop of the Lean Startup methodology, developed by Eric Ries - a disciplined cycle where teams build the smallest possible testable version of an idea, measure real customer response with actual data, and learn whether their assumptions were correct before deciding to persist, pivot, or stop.
Building Your Flywheel
Building Your Flywheel is a strategic framework for identifying and strengthening the self-reinforcing growth loops that give your business compounding momentum - where each turn of the cycle makes the next turn faster and harder for competitors to match.
Building in Public
A transparency-driven development approach where you openly share your product journey, inviting customers to co-create solutions through real-time feedback, public roadmaps, and visible decision-making.
Business Model Canvas
All the substance of a business plan without the months of writing, with 9 essential elements that transform customer needs into money-making ventures.
Business Model Economics
The goal of articulating your high-level Economic Logic is to show sponsors and funders that you understand what drives growth and profitability.
Business Model Snapshot
A Business Model is your strategy for delivering value to - and capturing value from your customers.
Business Process Modelling
Business Process Modelling gives you a visual map of exactly how work flows through your organisation — so you can spot waste, fix bottlenecks, and make sure everyone is working from the same playbook.
Card Sorting
A user research technique where participants organize content topics into groups that make sense to them, revealing mental models that inform intuitive information architecture.
Challenge Brief
A successful innovation begins with a great challenge - it can be a problem or an opportunity.
Challenge Prizes
A competition-based open innovation approach that offers substantial financial rewards to incentivize diverse teams worldwide to solve specific, audacious problems that traditional R&D has failed to crack.
Community Building
Community Building is a strategic approach to creating, nurturing, and growing a group of people connected by shared interests, goals, or identity around a brand or product - turning customers into advocates, co-creators, and loyal members who generate lasting value for each other and for the organisation that serves them.
Competitive Position
A strategic assessment tool that helps teams differentiate their offerings from competitors by focusing on the two priorities customers care about most.
Consumer Trend Canvas
A strategic framework that transforms consumer trends into actionable innovation opportunities by systematically analyzing underlying human needs, change drivers, and emerging expectations.
Crowdsourcing
A distributed innovation approach that taps into the collective intelligence of large external groups to solve problems, generate ideas, and create value that internal teams alone could never achieve.