Startup Validation

Customer development to first product spec

Steve Blank's customer development approach from framework to first product spec

Four Steps to the Epiphany

Four Steps to the Epiphany gives startups a systematic methodology for searching - not executing - their way to a repeatable, scalable business model by putting customer discovery and validation before product development and scale.

Advanced

Problem Interview

A structured customer discovery technique to validate problem hypotheses, understand existing solutions, and identify early adopters before committing to building a specific solution.

Beginner

Solution Interview

A solution interview is a form of a customer interview to test if you are on the right path.

Intermediate

MVP Specification

A strategic approach to defining the minimal feature set needed to deliver value to customers, test market assumptions, and validate business potential with minimal investment.

Intermediate